What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

 Subaru Love Promise Heart

Love Promise Stories from DELLA Subaru of Plattsburgh

Subaru and DELLA Subaru of Plattsburgh believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Thank you for the School Supplies  –  Jan R

I would like to thank Della Subaru and Shaylynn Holland-Osborne for the school supplies that were provided to my home daycare. In these difficult times, it is reassuring to know that local businesses like you are looking out for the kids in our community. Our school district is currently fully remote until the beginning of October, so the added supplies made schooling from home and daycare much easier, and it took the pressure off parents having to spend extra money that was not in the budget this year for materials. The donation is very much appreciated, and I would like to again thank Shaylynn and the whole team at Della Suburu for the generous donation.

PLATTSBURGH YMCA GETS $16,775!  –  Ernesto G

The Plattsburgh, NY YMCA just received a check for $16,775! This very generous amount was made possible by DELLA Subaru and Subaru of America. The sales reps worked very hard during the winter months and proceeds from new car sales were pooled and given to the very deserving local YMCA. Justin Inhe, the YMCA Director and the Plattsburgh City Mayor, Colin Read also attended the event. The staff, at DELLA Subaru, is so lucky to have a great community that supports them and allows them to reciprocate. This is a true example of "SHOW THE LOVE"!!!!! The biggest smiles in the photo belong to Christopher and Anthony Della Bella as well as Anne Robillard-Esposito, Subaru Dealer Rep.!